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ADVANTAGES OF MOBILE AND ONLINE ORDERING

Corporate Benefits:
Increase Profits – Faster, Better, Cheaper

1. Revenue Growth
   1. Generate new customers by advertising the availablilty of online ordering on a corporate branded website
   2. Build a Virtual Drive-Thru Window^SM and Virtual Kiosk^SM
   3. Track customer's data and allow for online ordering and fulfilling gift certificates and gift cards.
   4. Implement direct marketing campaigns
   5. Provide competitive advantages
   6. Increase restaurant's order volume without increasing physical capacity
   7. Expand in-house service capacity
   8. Offer more customer ordering and dining options
   9. Generate repeat sales and larger orders with up selling and special offers
   10. Build repeat and incremental business with targeted coupon incentives, gift cards and surveys
2. Cost Savings
   1. Cut employee labor costs by an estimated 20-30%
   2. Integrate Mobile/Online orders with a restaurant’s point of sale systems
   3. Combine ordering and payment systems to ensure 100% revenue recognition
   4. Ensure timeliness and accuracy of order
   5. Improve quality of service
   6. Minimize order/delivery time
   7. Eliminate order errors and wasted food

Customer Benefits

1. Improve quality of service
2. Reduce time required to place an order
3. Order favorite meals with a single click
4. Increase accuracy with order confirmation
5. Eliminate busy signals and hold time to place an order
6. Manage time constraints for customer’s food ordering and consumption
7. Eliminate incorrect orders
8. Fulfill customer’s special requests